Target Your Content to Connect With Your Audience:

Five Critical Steps

1 - Know Your Audience
2 - Develop a Clear Message
3 - Action Steps
4 - Focus on Benefits
5 - Summary

See the next course: Enhanced Presentation targeting

Including video examples, worksheets and templates.

Step 1: Know Your Audience

Understand your audience and the situation in which you’re presenting. Then you can focus on what they need to know. When you connect with them, your chances of success are greatly enhanced.